I found it very interesting to hear all about her previous jobs and her own take on the fashion industry (I find everybody's is slightly different but equally interesting!). She talked with us about trends on the high street and showed us industry trend books and sheets which helped when considering our trendbook layouts and presentation as well as the kind of imagery we can use.
In the afternoon we got the chance to go into the high street stores themsleves and see how the trend books relate to what’s actually on the shelf. It was very interesting to see the difference in the initial trendbook and the reality in store. We also studied the layouts and presentation of the shops and where the clothes are made etc.
No comments:
Post a Comment